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01/21/2014 |
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CALL BEFORE
YOU DIG BECOMES TITLE SPONSOR
OF AUGUST WHELEN MODIFIED TOUR EVENT AT SMS
CBYD 8-1-1 Challenge
Returns |
 Stafford
Motor Speedway has announced that Call Before You
Dig has signed on to become the title sponsor of the
track's August 8th NASCAR Whelen Modified Tour
event. In addition to becoming the title sponsor of
the Call Before You Dig 8-1-1 NWMT 150 event, Call
Before You Dig will once again present the Call
Before You Dig 8-1-1 Challenge for Stafford's weekly
drivers. The Call Before You Dig 8-1-1 Challenge
will culminate on the August 8 Call Before You Dig
8-1-1 NWMT 150 night and award five $8-1-1 bonuses
for a total of $4,055 in contingency money.
"We're all very excited about our program for the
2014 season," said Derek Brown, Vice President of
Damage Prevention and Education for Call Before You
Dig. "We were notified that the August race was
available for a title sponsor and since the race
date happened to fall on the same night that the
Call Before You Dig 8-1-1 Challenge was going to
culminate, we couldn't pass up the opportunity to
receive the added exposure that a NASCAR Whelen
Modified Tour race brings. Whelen Modified Tour
races at Stafford always bring in great crowds and
we wanted to take advantage of that to help raise
awareness for not only our 8-1-1 phone number, but
our
www.cbyd.com website. August 11th is 8-1-1
Day and 8-1-1 Day is used nationwide to remind
everyone to always call 8-1-1 before digging. We
plan special events on or around that date to bring
added awareness and contractors are reminded that
they can request an electronic dig ticket by using
www.cbyd.com."
The Call Before You Dig 8-1-1 Challenge was started
last season as a way for Call Before You Dig to
raise awareness about their 8-1-1 phone number as
well as providing a contingency bonus that was
available to all drivers at Stafford rather than
from one specific division. The Call Before You Dig
8-1-1 Challenge awarded drivers from each division a
point value based on their feature finish and then
added up the point totals from each Friday night.
The five drivers who came the closest to
accumulating 8-1-1 points without going over each
received an $8-1-1 bonus from Call Before You Dig.
Last year's winners were Eric Berndt, Ted
Christopher, and Todd Owen from the SK Modified®
division, Justin Bren from the Limited Late Model
division, and Cliff Saunders from the DARE Stock
division.
"We were all really happy with how the Call Before
You Dig 8-1-1 Challenge turned out last season,"
said Brown. "Not everyone can get out to the track
on Friday nights, so I would bring the updated Call
Before You Dig 8-1-1 Challenge standings with me
each month to our board meetings and it was exciting
for us to be able to follow along with the rivalries
on the track throughout the season. Each one of the
winners reached out to us to thank us for providing
the Call Before You Dig 8-1-1 Challenge bonus and I
brought pictures of the trophy ceremony that we had
back to our board meetings. For all of us at Call
Before You Dig to be able to see the excitement and
passion that the drivers exhibited in racing for the
Call Before You Dig 8-1-1 Challenge bonus made the
program worthwhile. We have a lot of race fans among
us here at Call Before You Dig and it's always fun
when you can mix business with pleasure. We were all
very happy with the exposure that we received from
the Call Before You Dig 8-1-1 Challenge program and
we're looking forward to doing it again this
season."
Call Before You Dig is a non-profit organization
funded by public utility companies with facilities
located in Connecticut. Call Before You Dig is a
free service that provides homeowners and
professional excavators an easy way to learn just
what underground utilities lie within their proposed
work area. 8-1-1 was created to help people know
what's below and from unintentionally hitting
underground utility lines while working on
excavation projects. 8-1-1 is a free call to make,
and calling Call Before You Dig before using
mechanized excavating equipment is the law in
Connecticut. After 2 full working days of your call,
a representative from each member utility company
that may be affected by an excavation project will
come to the site and mark the utility location of
their underground facilities with color coded paint
or flags, or call if there are no conflicts. Call
Before You Dig can be found online at www.cbyd.com
for more detailed information and guidance.
The Call Before You Dig 8-1-1 Challenge will kick
off with the 43rd Annual Spring Sizzler Weekend on
April 25-27 and end with the August 8 Call Before
You Dig 8-1-1 150. Tickets for the Spring Sizzler
and the Call Before You Dig 8-1-1 150 are available
and on sale now through the SMS Box Office. Spring
Sizzler tickets are priced at $38.50 for adult
general admission tickets, $5.00 for children ages
6-14, and $42.00 for reserved seating, while Call
Before You Dig 8-1-1 150 tickets are priced at
$33.00 for adult general admission tickets, $5.00
for children ages 6-14, and $35.00 for reserved
seating. For both events, all kids age 5 and under
are admitted free of charge when accompanied by an
adult. All ticket prices include 10% CT Admission
Tax. As always, Stafford Motor Speedway offers free
parking with overnight parking available.
For more information on the Spring Sizzler, the Call
Before You Dig 8-1-1 150, and the Call Before You
Dig 8-1-1 Challenge, contact the Stafford Motor
Speedway track office at 860-684-2783 or visit us on
the web at
www.staffordspeedway.com. |
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Source: Scott Running / Stafford Motor Speedway
Posted:
January 21, 2014 |
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